Privacy Policy

1 Information We Collect

We collect information that you provide directly, information collected automatically when you use our website, and information from third-party sources. The types of data we may collect include:

Information You Provide Directly

• Full name, email address, phone number, and company name submitted through contact or enquiry forms
• Project details, marketing goals, and budget information shared during consultations
• Payment and billing information when you purchase our services
• Communications you send us via email, WhatsApp, or social media
• Feedback, testimonials, or survey responses you voluntarily submit

Information Collected Automatically

• IP address, browser type, operating system, and device information
• Pages visited, time spent on pages, and navigation paths across our website
• Referring URLs and search terms used to find our website
• Cookie identifiers and similar tracking technologies (see Section 4)
• Approximate geographic location based on IP address

Information from Third Parties

• Profile information from social media platforms if you interact with our social content
• Analytics data from Google Analytics, Meta Pixel, and similar platforms
• Business information from publicly available sources for prospecting purposes

2 How We Use Your Information

We use the information we collect for legitimate business purposes, including providing and improving our services, communicating with you, and complying with legal obligations. Specifically, we use your data to:

• Respond to enquiries, consultation requests, and support tickets
• Provide, manage, and deliver the digital marketing services you have engaged us for
• Process payments and send invoices, receipts, and billing notifications
• Send you service updates, campaign performance reports, and strategy recommendations
• Send marketing emails, newsletters, and promotional content (with your consent — see Section 11)
• Analyse website usage to improve user experience, content, and conversion rates
• Run retargeting and remarketing campaigns on platforms like Google and Meta
• Comply with applicable laws, regulations, and contractual obligations
• Protect against fraud, abuse, and security threats
• Conduct internal research and business development activities

We process your data on the legal bases of contractual necessity, legitimate interests, compliance with legal obligations, and consent where applicable.

3 Sharing Your Information

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information only in the following circumstances:

Service Providers

We share data with trusted third-party vendors who assist us in operating our website and delivering our services. These include email service providers, CRM platforms, analytics tools, payment processors, and project management software. All service providers are contractually obligated to protect your data and use it only for the purposes we specify.

Advertising Platforms

When we run campaigns on your behalf, we may share anonymised or hashed audience data with platforms such as Google Ads, Meta Ads, LinkedIn, and TikTok to improve targeting and campaign performance. This data is processed in accordance with each platform’s privacy policies.

Legal Requirements

We may disclose your information when required by law, court order, or governmental authority, or when we believe disclosure is necessary to protect our rights, prevent fraud, or ensure the safety of others.

Business Transfers

In the event of a merger, acquisition, or sale of all or part of our business, your information may be transferred as part of that transaction. We will notify you before your data is transferred and becomes subject to a different privacy policy.

4 Cookies & Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyse traffic, and personalise content. The types of cookies we use include:

• Essential Cookies: Required for the website to function properly. These cannot be disabled.
• Analytics Cookies: Help us understand how visitors interact with our site (e.g. Google Analytics). Data is aggregated and anonymised.
• Marketing Cookies: Used to track visitors across websites and display relevant advertisements (e.g. Google Ads, Meta Pixel, LinkedIn Insight Tag).
• Preference Cookies: Remember your settings and preferences to improve your experience on future visits.

You can control cookie settings through your browser preferences. Note that disabling certain cookies may affect website functionality. For detailed information about the cookies we use, please refer to our Cookie Policy or contact us directly.

5 Data Retention

We retain your personal information for as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, accounting, or reporting requirements. Our retention periods are as follows:

• Client account and project data: retained for the duration of the engagement plus 7 years for tax and legal compliance
• Contact form submissions and enquiries: retained for 3 years from the date of submission
• Website analytics data: retained for 26 months in accordance with Google Analytics defaults
• Marketing email subscriber data: retained until you unsubscribe or request deletion
• Payment records: retained for 7 years as required by financial regulations

When data is no longer required, we securely delete or anonymise it in accordance with our data disposal procedures.

6 Your Rights

Depending on your location, you may have the following rights regarding your personal data. We will respond to all verified requests within 30 days.

• Right to Access: Request a copy of the personal data we hold about you
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data (“right to be forgotten”)
• Right to Restrict Processing: Request that we limit how we use your data in certain circumstances
• Right to Data Portability: Request your data in a structured, machine-readable format
• Right to Object: Object to processing based on legitimate interests or for direct marketing purposes
• Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us at zain@digitalrevolutionagency.com. We may need to verify your identity before processing your request. If you believe your rights have been violated, you have the right to lodge a complaint with your local data protection authority.

7 Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. Our security measures include:

• SSL/TLS encryption for all data transmitted between your browser and our servers
• Restricted access controls ensuring only authorised personnel can access personal data
• Regular security audits and vulnerability assessments
• Secure password policies and multi-factor authentication for internal systems
• Regular staff training on data protection and privacy best practices

While we take every reasonable precaution, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to addressing any data breaches promptly and in accordance with applicable law.

8 Third-Party Links

Our website may contain links to third-party websites, platforms, and resources that are not operated by Digital Revolution Agency. These links are provided for your convenience and informational purposes only.

We have no control over the content, privacy practices, or security of third-party websites. We encourage you to review the privacy policies of any third-party sites you visit. Our Privacy Policy applies only to information collected through our own website and services. We are not responsible for the privacy practices of third parties.

9 Children’s Privacy

Our website and services are not directed at, and we do not knowingly collect personal information from, individuals under the age of 16 (or the applicable age of digital consent in their jurisdiction).

If you are a parent or guardian and believe your child has provided us with personal information without your consent, please contact us immediately at zain@digitalrevolutionagency.com. We will promptly delete any such information from our records upon verification.

10 International Data Transfers

Digital Revolution Agency operates globally and serves clients across 40+ countries. Your personal information may be transferred to, stored in, or processed in countries other than your country of residence, including countries that may not provide the same level of data protection as your home country.

Where we transfer personal data internationally, we ensure appropriate safeguards are in place, including Standard Contractual Clauses approved by relevant data protection authorities, adequacy decisions where applicable, and contractual protections with our service providers.

By using our website and services, you consent to the transfer of your information to countries where we or our service providers operate, including Pakistan, the United States, and the European Union.

11 Marketing Communications

With your consent, we may send you marketing emails, newsletters, case studies, and promotional offers related to our digital marketing services. You can opt in to our marketing communications through our contact form or by subscribing to our newsletter.

You have the right to opt out of marketing communications at any time by:

• Clicking the “Unsubscribe” link in any marketing email we send you
• Emailing us directly at zain@digitalrevolutionagency.com
• Contacting us via WhatsApp at +92 315 927 4704

Please note that opting out of marketing communications will not affect transactional emails related to your active service engagements, such as reports, invoices, and project updates.

12 Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:

• Update the “Last Updated” date at the top of this page
• Post the revised policy on this page with prominent notice of material changes
• Where required by law or where changes are material, notify active clients by email

Your continued use of our website or services after any changes have been posted constitutes your acceptance of the revised Privacy Policy. We encourage you to review this page periodically to stay informed about how we protect your information.

13 Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please don’t hesitate to get in touch. We are committed to addressing your concerns promptly and transparently.